What You'll Get in Your Audit
This is not an automated report generated by a generic tool. Your audit is reviewed by our team and tailored to your specific practice, location, and specialties. Here is exactly what we assess:
Technical SEO Check
We crawl your website and identify technical issues that prevent Google from properly indexing your pages. This includes site speed, mobile responsiveness, broken links, crawl errors, HTTPS status, and Core Web Vitals. Many therapist websites have technical problems they never know about.
Keyword Opportunity Analysis
We research the specific therapy-related keywords people in your area are searching for and show you which ones you could realistically rank for. You will see the exact search terms potential clients use to find therapists like you, and where the gaps in your content are.
Competitor Comparison
We identify who is currently ranking above you for your target keywords and analyze what they are doing differently. You will understand exactly what you are up against and what it takes to outrank them in your local market.
Local SEO Assessment
Your Google Business Profile, local citations, NAP consistency, and map pack presence are all evaluated. For therapists, local SEO is often the fastest path to new clients, and most practices have significant room for improvement.
We also assess how well your website is structured for AI-generated search results, including Google AI Overviews and other answer engines. This is a new dimension of SEO that most agencies are not even thinking about yet. Read more about how AI Overviews are changing therapy search.
Request Your Free Audit
Enter your details below and we will send you a personalized SEO audit within 3 business days. No credit card. No commitment. Just actionable insights you can use immediately.
Why Most Therapist Websites Don't Rank on Google
After auditing hundreds of therapist websites, we see the same patterns over and over. Most therapy practice websites fail to rank because of a combination of technical issues, thin content, and missed local SEO opportunities.
The most common problems include:
- No dedicated service pages — a single "Services" page listing everything instead of individual pages for each specialty (anxiety therapy, couples counseling, EMDR, etc.)
- Missing or duplicate meta data — title tags and descriptions that are generic, missing, or identical across every page
- Slow page speed — large uncompressed images and bloated website builders that frustrate visitors and hurt rankings
- No Google Business Profile or an unoptimized one with missing categories, no photos, and zero posts
- Thin, generic content — pages with 200 words of text that say nothing specific about your approach, training, or expertise
- No location targeting — content that never mentions the specific cities, neighborhoods, or areas you serve
We break all of this down in detail in our article on why therapist websites don't rank on Google. Your audit will tell you exactly which of these issues apply to your website and what to fix first.
Why Trust TherapySEO With Your Audit?
There are plenty of free SEO audit tools on the internet. Here is why ours is different:
Co-Founded by a Licensed Clinical Psychologist
Dr. Anna Yam is not just an advisor or a testimonial. She co-founded TherapySEO because she experienced firsthand how difficult it is for therapists to navigate digital marketing. Your audit is informed by someone who understands the clinical side of your practice, not just the marketing side.
15+ Years of SEO Expertise
Marin has spent over 15 years doing search engine optimization across competitive industries. That depth of experience, focused entirely on the therapy space, means your audit covers things a generic tool would never catch.
No Obligation, No Pressure
Your audit is genuinely free. We do not require a credit card, we do not sign you up for anything, and there is no pushy follow-up sales sequence. We send you the audit, you read it, and you decide what to do with it. If you want our help implementing the recommendations, we are here. If not, you still walk away with actionable information.
Therapy-Specific Analysis
We evaluate your website specifically through the lens of therapy practice SEO. Generic audit tools check the same boxes for a plumber that they check for a psychologist. We look at things that matter for therapists: clinical content quality, therapy-specific keyword opportunities, ethical advertising compliance, and mental health search behavior patterns.
You receive a detailed PDF report with specific, prioritized recommendations. We also offer an optional 30-minute call to walk through the findings together. If you want to work with us to implement the recommendations, we offer SEO packages starting at $650/month with no long-term contracts.
Frequently Asked Questions About the Audit
Stop Guessing. Start Ranking.
Your potential clients are searching for a therapist right now. Find out why they are not finding you.
Request Your Free Audit